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15

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01

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2026

à

12:00

Reprendre et rebondir : comment réussir dans un marché difficile

Après vingt ans de carrière dans de grands groupes, à la tête d’équipes commerciales, Nicolas Germon décide de franchir un nouveau cap : devenir repreneur. En janvier 2024, il se lance et reprend Hargassner France Nord, pionnier du chauffage central biomasse.

Très vite, il découvre la réalité d’un secteur ultra-réglementé et en pleine contraction. Baisse des aides publiques, évolutions réglementaires… Dès le premier trimestre 2024, le marché ralentit fortement. Nicolas se retrouve face à une décroissance brutale et comprend qu’il va devoir redresser la barre sans attendre.

Lors de notre webinar, il reviendra sur cette phase charnière : comment il a remis l’entreprise à l’équilibre, réengagé ses équipes et relancé la croissance dans un marché aussi complexe que mouvant.

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Organisé par

Thomas Clamagirand

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